Last updated: 2026-05-18 · Effective as of 2026-05-18
Pragmaz ("we", "us", or "our") developed the Pragmaz browser extension (the "Extension") as a productivity tool for professionals who use WhatsApp Web. This Privacy Policy describes how the Extension collects, uses, stores, shares, and protects user data, in compliance with the Chrome Web Store User Data Policy, the LGPD (Brazil), GDPR (EU), and CCPA (California).
For information about data collected by the Pragmaz website and dashboard (pragmaz.ai), please refer to our website Privacy Policy.
The Pragmaz Extension has a single, narrowly-scoped purpose: to provide professional productivity features (CRM Kanban, message templates, scheduled messaging, transcription, AI assistant, chatbot flow, broadcast lists) inside the WhatsApp Web interface (web.whatsapp.com) for business users with an active Pragmaz subscription. The Extension does not operate on or collect data from any other website.
The Extension may collect the following categories of user data, only when necessary to deliver its features:
| Category (Chrome Web Store) | What we collect | Purpose |
|---|---|---|
| Personally identifiable information | Email address, name (provided at subscription) | Account identification, license validation, support communication |
| Authentication information | License/activation code (unique key), session token | Validate active subscription; gate features behind the paywall |
| Financial and payment information | Limited billing metadata (we never see or store card numbers — all card data is handled exclusively by Stripe) | Subscription billing |
| Personal communications | WhatsApp messages, contact names, group metadata, media files (audio, image, video, document), labels, message status, timestamps. Processed locally in your browser by default. Specific items are sent to Pragmaz servers ONLY when explicitly required by a feature you trigger (see Section 4) | To render Kanban CRM cards, allow scheduling, send template broadcasts, automate replies (chatbot), transcribe audios, and analyze content with AI — strictly for the features you enable |
| Website content | WhatsApp Web DOM state needed to inject the Pragmaz UI (chat list, open conversation, toolbar) | Render Pragmaz features inside the WhatsApp Web page |
| User activity | Aggregated, anonymous feature usage events (which feature opened, error reports). No keystrokes, no message content. | Diagnose bugs, prioritize roadmap. Never used for advertising. |
The Extension does NOT collect: browsing history outside web.whatsapp.com, passwords, payment card numbers, biometric data, health data, geolocation, or data from any website other than web.whatsapp.com.
Each Chrome permission requested by the Extension is justified strictly by a corresponding feature:
| Permission | Why we need it |
|---|---|
storage | Save user preferences, Kanban board layout, and offline cache locally inside the browser (chrome.storage.local). |
activeTab / tabs | Detect when the user is on web.whatsapp.com and inject the Pragmaz interface only there. |
cookies | Read the WhatsApp Web session cookie strictly to validate that the user is logged into WhatsApp Web (no cookie data is transmitted off-device). |
host_permissions: https://web.whatsapp.com/* | Run content scripts inside WhatsApp Web only — no other domain is touched. |
notifications | Show desktop notifications for scheduled-message delivery, chatbot triggers, or license expiration alerts. |
scripting | Inject the Pragmaz UI into the WhatsApp Web page programmatically. |
alarms | Trigger scheduled-message delivery at the time the user set. |
downloads | Save exports requested by the user (e.g. CSV of contacts, JSON backup of Kanban) to their device. |
We use the data we collect solely to provide and improve the Extension's features:
We do not use your data for advertising, ad targeting, profiling, or any purpose unrelated to delivering the features you subscribed to.
Local storage (in your browser, never transmitted): Kanban configuration, message templates you authored, scheduled messages queue, user-interface preferences. Stored in chrome.storage.local and standard browser caches. Wiped automatically when you uninstall the Extension.
Cloud storage (Pragmaz servers, hosted on Google Cloud Platform — regions in Brazil and the United States):
All data in transit is encrypted with TLS 1.3. All data at rest is encrypted with AES-256.
We share user data with the following named third-party service providers, exclusively to operate the Extension. Each is bound by a Data Processing Agreement and is contractually prohibited from using the data for any other purpose:
| Provider | Purpose | Data shared |
|---|---|---|
| Stripe, Inc. (USA) | Payment processing, billing | Email, name, billing address, card data (handled directly by Stripe — never touches Pragmaz servers) |
| Google LLC (Google Cloud Platform, USA + Brazil) | Backend hosting (virtual machines, managed databases) | All cloud-stored Extension data (encrypted at rest) |
| Amazon Web Services, Inc. (AWS, USA) | Transactional email (SES), backup storage | Email, name, transactional message bodies (license alerts, password reset) |
| OpenAI, L.L.C. (USA) | AI features (audio transcription via Whisper, GPT models for AI assistant) | Only the specific audio file or prompt the user explicitly submits to an AI feature. Per OpenAI policy, content sent via the API is not used to train models. |
| Anthropic, PBC (USA) | AI features (alternative AI provider for assistant / chatbot replies) | Only the specific prompt the user explicitly submits to an AI feature. Per Anthropic policy, API content is not used to train models. |
| Competent authorities | When required by law, court order, or valid request | Only data legally required and after evaluating the legitimacy of the request |
Pragmaz does not sell, rent, lease, or transfer user data to third parties for purposes outside the limited operational uses described in Section 6. The only "transfers" are to the subprocessors listed above, strictly to deliver the contracted service.
We do not use user data for:
Some Extension data is processed by our subprocessors in the United States. Transfers from Brazil and the European Economic Area are protected by Standard Contractual Clauses and the safeguards required by Article 33 of the LGPD and Article 46 of the GDPR. Brazilian Resolution ANPD 04/2024 is followed for international transfers.
You may exercise the following rights at any time:
To exercise any of these rights, email privacidade@pragmaz.ai. We will respond within 15 business days (LGPD requirement). Self-service deletion is available via the Pragmaz dashboard at pragmaz.ai/business/data-deletion.
We use industry-standard safeguards to protect your data:
No method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security but we strive to use commercially acceptable means of protecting your data.
The Extension does not set its own first-party cookies. Third-party services we depend on (license validation, error reporting) may set their own cookies on their domains. You can control cookies through your browser settings. Refusing them may disable some features.
The Extension is intended for use by business professionals and is not directed at children under 13 (or 16 in the EEA / 18 in Brazil for LGPD purposes). We do not knowingly collect personal information from children. If we discover that a minor has provided us with personal information, we will delete it promptly.
Specifically, Pragmaz's use and transfer of information received from Google APIs to any other app:
Pragmaz is an independent browser extension. We are not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc., WhatsApp LLC, or any of their subsidiaries. WhatsApp is a trademark of WhatsApp LLC. Meta is a trademark of Meta Platforms, Inc.
We may update this Privacy Policy from time to time. Material changes will be communicated by email to active subscribers at least 30 days before they take effect. The "Last updated" date at the top of this page always reflects the current version.
For any questions, complaints, or requests related to this Privacy Policy or your data: